Mastering Digital Marketing Online Workshop

Man holding an iPad

Workshop Description

Mastering Digital Marketing is an online interactive workshop that will prepare you to become a master in digital marketing. This training will also enable you to acquire the required skills as well as practice on a wide range of simulations to launch and execute your own digital marketing campaigns.

Who should attend?

  • Social Media Marketers
  • Communicators
  • Business owners
  • Enthusiasts who are keen on learning Facebook and Instagram advertising
  • Bloggers
  • Content marketers
  • Digital marketers
  • Advertisers
  • Any professionals desiring increased digital savvy.

workshop information

The workshop will include blended learning methodologies that will allow you to develop a comprehensive digital marketing plan for your organization at the end of the workshop.

At the end of the workshop, trainees will be able to:

  • Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, email marketing, and digital marketing strategy.
  • Master digital marketing execution tools: Google Analytics, Google AdWords, Facebook Marketing, Instagram Marketing, and others.
  • Formulate, plan, and execute effective digital marketing strategies with the right channel mix in our digital marketing strategy module.
  • Create the right marketing messages tailored for the right audiences.
  • Develop a comprehensive digital marketing plan for your organization.

SCHEDULE

Dates                                                            DurationSchedule
February 15, 16, 18, 19, 22, 23 & March 120 hours5:30 - 8:30 pm
March 29, 30 and April 1, 2, 5, 6 & 1220 hours5:30 - 8:30 pm
July 12, 13, 15, 16, 19, 22 & 2620 hours5:30 - 8:30 pm
September 6, 7, 9, 10, 13, 14 & 2020 hours5:30 - 8:30 pm
November 8, 9, 11, 12, 15, 16 & 2220 hours5:30 - 8:30 pm
  • Platform: Online sessions over Zoom and LMS
  • Cost: $559 or 850,000 LBP (Includes training fees, materials, and complemented with access to extra material on the AMIDEAST online platform)

Registration

To register, please fill the registration form. Registration is done on a first-come-first-served basis.

CONTACT US

For more information, please contact us on +961-3-243663 or at lebanon@amideast.org