AMIDEAST is pleased to be the managing partner of the new Rhamna Skills training center in Benguerir, Morocco. Inaugurated by King Mohammed VI on Nov. 12, 2012, the youth center offers training in soft skills and entrepreneurship along with career coaching and guidance in order to assist youth in their efforts to enter the job market. It is the first of several youth training centers that Office Chérifien des Phosphates (OCP), Morocco's national phosphates company, is setting up as part of its OCP Skills initiative, which seeks to address the country's dual challenge of reducing its high youth unemployment rate and increasing the pool of domestic talent for the country's growth industries to tap.